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Answer the call to adventure and join us for an evening of enchantment!Judging Information - 2012 Gold Key AwardsThe 2012 Gold Key Committee has assembled a celebrity panel of marketing professionals to judge our competition. Each represents a different side of the marketing community: agency or corporate. All bring significant B2B marketing experience to the table and none are current members of the Colorado Chapter of BMA. Judging is a key reason why the Gold Key awards have traditionally been recognized as Colorado's most prestigious marketing and advertising awards competition dedicated solely to business-to-business marketing communications. The selected judges dedicate their time and talents to participate in a rigorous process of judging the contest entries and selecting award recipients. Each entry is independently reviewed by each judge and scored in four categories:
Each judge can award up to 25 points in each category for a possible total of 100 points. Once the total scores of all three judges are averaged for a total cumulative score, judges reconvene to determine the award winners: Gold and Silver for each category, Best of Show, Best Creativity, Best Production, Best Selling Proposition, and Best Results.
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