BMA-Colorado Speakers Bureau

You can bring one of our many qualified B2B marketing speakers to your group or organization. Topics cover the full spectrum of business-to-business issues.

If you are a BMA member and want to be added to the speakers bureau list, contact marilee@bmacolorado.org with your name, company and areas of expertise. If you have a talk already prepared with a title, that is particularly helpful.

If you are interested in having one of our members speak to your group, please contact our Executive Director, Marilee Yorchak, CAE (marilee@bmacolorado.org or 303-607-9957) to discuss what you are looking for, or feel free to contact any of the members listed below directly.

Below is just a sampling of the many business-to-business marketing topics and speakers available for presentations to your organization:

Available Speakers

Toby Gadd


Toby Gadd, Montage Graphics, 970-484-2330, tgadd@montagedigital.com

  • Personalized Direct Marketing: Get Started Now—Without "Analysis Paralysis"
  • Personalized Marketing in a Cross-media World
  • "The Audience of One"—Creating Personalized Marketing Messages
  • Improve Direct Marketing—Maximize Use of your Customer and Prospect Data
  • Improving Response Rates and ROI with Personalized Direct Marketing
 Debbie ScottDebbie Scott, Achievement Dynamics, 303-741-5200, debbie@achievemoresales.com

  • How to Manage Sales People's Behaviors, Not Their Numbers
  • Break the Rules with Nontraditional Sales Strategies that Work in a Tough Market
  • How to Break Through Your Comfort Zone and Reach Your Full Potential
  • Why Business People Fail, and What to Do About It
  • Effective Sales Management Guidelines
  • How to Understand and Better Manage Your Sales People
  • Buyer Focused Selling
  • Are Your Salespeople Outdated, or Outstanding?
  • How to Lead, Not Manage, Your Company's Growth 
  • Five Major Weaknesses that Impact all Sales and Business Development People

Robin Seidner

Robin Seidner, CBC, Radian6, 303-819-5567, robin@copydiva.com

  • Writing persuasive web content (1 hour intro or 1/2-full day seminar)
  • 10 ways to improve your web site user experience (60-90 minutes)
  • Marketing communications tactics: getting the most out of your collateral materials
  • From search engine success to conversion success: creating content that converts (1 hour to 1/2 day)

Jerry Sexton

Jerry Sexton, CBC, 303-246-0366, jerry@jerrysexton.com

  • Multimedia production management
  • Making web sites work for you
  • DVD in a trade show environment
  • Marketing for the bio-medical industry
  • Making the web work for you
  • New media marketing
  • Videowalls in a trade show environment
  • Online education and training

Steve Parry

Steve Parry, Sales Productivity Consultants, Inc., 303-568-1500, steve@salesproductivity.us

  • Conquering Procrastination
  • Breaking Through Your Comfort zone
  • Stressless Prospecting
  • Buyer-Seller Relationships: What Happened to Value?
  • Client Development and Retention Strategies for Professionals
  • Effective Communications for Professionals
  • Advanced Listening Skills
  • Building a Successful Sales Team
  • Non-Traditional Selling Strategies
Nick Yorchak  Nick Yorchak, SEO Guru, 303-549-6259, nyorchak@gmail.com
  • Win the Online War with SEO
  • Utilizing Web Analytics to Guide Business Strategy
  • Measure & Monitor Social Media Marketing
  • Online Reputation Management
  • Blogging with Customers & Search Engine Rankings in Mind
  • Building Sticky Websites that Engage & Convert Users
Marcy Phelps

Marcy M. Phelps, Phelps Research, 303-239-0657, mphelps@phelpsresearch.com

  • Beyond Google: Using the Internet for Business Research
  • Secondary Market Research: What, Why, and How?
  • Information as a Marketing Strategy Tool
  • Power Networking for Introverts
 Pecanne Eby

Pecanne Eby, MBA, Brand Mentoring, 303-748-8087, pecanne@brandmentoring.com

  • What is a Brand? And Do I Really Need One?
  • Avoiding the “Me Too” Brand Trap
  • How to Get Clear, Calm and Confident About Your Marketing
  • How to Get a Brand Reputation
  • Brand Boot Camp (don’t be afraid!)

Casey Demchak

Casey Demchak, Copywriter & Consultant, 303-697-4793, casey@caseydemchak.com

Key Message Copy Platforms: The Secret Weapon To Increasing The Selling Power of B2B Marketing Materials

Author: "Essential Sales Writing Secrets"

Susan Grattino


Susan Grattino, Korat Marketing, 303-377-5454, susan@koratmarketing.com

Topic: Practical Tactical Marketing: Marketing Tools to Get You Noticed

If you don’t have a huge marketing budget, and want to learn how to spend your marketing budget wisely, this topic is for you. This workshop will cover marketing tactics to effectively market your business, products, or services, and how to choose the right tactics for your business.

James Clark

James Clark, Co-Founding Partner, Room 214 303-444-9214 jclark@room214.com

  • RSS Marketing: Why You Need It Now
  • What Ad Agencies and PR Firms Need to Know Now About Social Media
  • Podcasting: Who's It For, How To Do It, How To Promote and Distribute It, How To Earn Revenues From It
  • This is Not Your Teenager's MySpace Account!? Applying Social Media Applications to Business Objectives
 

Laura Sonderup, Heinrich Hispanidad, 303-239-5235, lsonderup@heinrich.com

Available Topics:

  • Getting the Message Right: Formulating Culturally Relevant Creative for Hispanics
  • Hispanic 101: An Introduction to a Vibrant Culture
  • Ethnic Marketing 101: Reaching Culturally Diverse Markets
  • Refusing to Lose: How Non-Profits Can Beat the Downturn
  • Insights on Marketing to U.S. Baby Boomers
  • Finding a Place in the Mainstream: Marketing Financial Services to the Unbanked
  • Understanding Media: A Guide to Developing Stronger Marketing Plans
  • Gambling on Success: A Hispanic Marketing Casino Case Study
  • ¿Español o inglés? Understanding Language Preferences in the Hispanic Market
  • Marketing Financial Services to Immigrants

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